Marketing Resources   Tags: business, marketing  

Recommended resource for searching business magazines, journals, company profiles, and industry reports.

Scholarly research on communication, media, and related fields.

Click "Continue" on the site to access content. Premiere access to information on companies, industries, and executives.. Includes industry comparisons, financial filings, and competitor lists.

comprehensive, full-text database covering all aspects of sustainability, including business practices, engineering, and ecology.

A database of over 77,000 books on various topics, including Management, Finance, Healthcare Management, and Sustainability.

Marketing and demographic stats from over 200 businesses and industries. To Access, click the "SIGN IN" tab. User Name: reference@viterbo.edu Password: ViterboLib

Official source for 2010 and 2000 Census Data.

Data on buying habits of American Consumers. The most recent data is from 2009.

Statistics on local and national economies, conducted every five years. The most recent data is from 2007.

Information on specific industries. Data on multiple sectors and special topics (i.e. women-owned business) are also available.

Codes used by the Federal government in classifying businesses into industry groups. Codes can be used to search Census data and articles in business databases like Business Source Complete.

Links to health, labor, and business statistics for Wisconsin. Statistics can also be found for Wisconsin in American FactFinder.